Demand Generation Manager
We are looking for an experienced demand generation marketer to drive the campaign strategy and execution for Intellicheck’s core products. This role, in close partnership with key sales stakeholders, has a direct influence on company growth and provides the opportunity have a significant impact.
You’re a data-driven marketer with proven expertise in leveraging multiple channels (digital, email, ABM, etc.) to drive revenue. You obsess over the impact of your programs and maximizing value. This individual is equally strong at strategy, planning, and execution.
- Drive customer acquisition through ads, emails and nurturing campaigns.
- Forecast, measure, analyze and report on the impact of demand generation activities on sales pipeline, revenue and sales cycle length.
- Work closely with sales and other customer facing teams to understand market messaging, and to understand what is working and what is not.
- Work closely with product and customer success to stay updated on new product and feature needs at different stages of the buyer’s journey.
- Own and drive the campaign calendar and communicate program timing with sales to ensure timely follow-up on incoming leads.
- 4+ years of highly analytical experience in B2B acquisition, growth, or demand generation marketing.
- A high-energy, creative, and resourceful self-starter who demonstrates outstanding leadership skills, business ownership, and personal accountability.
- Experience with Salesforce and Pardot (or other marketing automation systems).
- Comfortable communicating with cross-functional teams and leadership.
- Attention to detail and ability to multitask.
- Ability to write compelling messaging and demand generation content.
- Experience leveraging ABM marketing preferred.
- Experience in the identity verification software market a plus but not required.
- Great benefits including discounts on everything from your phone service to electronics to the gym
- 401k with 50% match up to 6% of salary
- 100% remote with meetups quarterly
This job is contingent upon successful results of a thorough background check